Ultra Sonoros
Brand ID / Motion Graphics Smart Diseños & Rizzi Instrumentos 2023 PROJECT Ultra Sonoros ABOUT THE PROJECT Ultra Sonoros was created to champion independent music beyond mainstream circuits. As co-criators, Smart Diseños leads the end-to-end creative and technical pipeline—from brand identity and digital strategy to recording and editing, across more than 65 live sessions. Seu […]
Bug do Milênio – Rede Globo
2D / Collage Rede Globo 2023 PROJECT Bug do Milênio ABOUT THE PROJECT For the 50th-anniversary retrospective of the sunday newsmagazine Fantástico, we created a playful animation illustrating the Y2K bug for Denise Fraga’s iconic “Retrato Falado” segment, directed by Luiz Villaça. A memorable project developed in collaboration with Café Royal. https://smartdisenos.com/wp/wp-content/uploads/2026/10/BUG_3.webmhttps://smartdisenos.com/wp/wp-content/uploads/2026/10/BUG_4.webm https://smartdisenos.com/wp/wp-content/uploads/2026/10/BUG_2.webmhttps://smartdisenos.com/wp/wp-content/uploads/2026/10/BUG_5.webm https://smartdisenos.com/wp/wp-content/uploads/2026/10/BUG_1.webm / […]
iti – Itaú
2D / 3D / Motion Graphics Itaú 2021 PROJECT Itaú iti ABOUT THE PROJECT Developed alongside the Bamba team for Itaú Design Team, this project launched the new ITI bank card through a dynamic visual narrative. Celebrated for its creative influence, the campaign awarded Gold and the Grand Prix in the Positive Impact category at […]
Unico
2D / Advertising Unico 2022 PROJECT Unico You ABOUT THE PROJECT To depict a near future without physical documents or paperwork, we illustrated the customer journey through a day in the life of Lucia. Showcasing the seamless control and security of Unico You, Smart Diseños crafted the complete animation—from script and storyboards to illustration, motion, […]
BITSO 10 Years
2D / 3D / Mixed Media Bitso 2024 PROJECT Bitcoin Stories ABOUT THE PROJECT Marking Bitso’s 10-year milestone, Smart Diseños and LOUD+ brought the brand’s origin story to life through a mixed-media film combining collage, animation, and live-action in an engaging, fast-paced rhythm. https://smartdisenos.com/wp/wp-content/uploads/2026/10/Bitso-10-Years_2.webm https://smartdisenos.com/wp/wp-content/uploads/2026/10/Bitso-10-Years_3.webm https://smartdisenos.com/wp/wp-content/uploads/2026/10/Bitso-10-Years_5.webm https://smartdisenos.com/wp/wp-content/uploads/2026/10/Bitso-10-Years_1.webm / Credits SMART DISEÑOS Director: Guilherme Lepca Animation […]
Bye Bye Shark
2D / 3D / Advertising / Mixed Media Sea Shepherd Brasil 2024 PROJECT Bye Bye Shark ABOUT THE PROJECT Aiming to raise awareness about the impact of shark consumption, the VML campaign was designed to engage the public and drive changes in behavior and legislation. To achieve this, Smart Diseños produces an animation filled with […]
Thundercat
2D / Collage / Originals Curitiba Jazz Sessions 2023 PROJECT Thundercat ABOUT THE PROJECT A colorful and energetic promo piece for Thundercat’s upcoming show in Curitiba. Combining bold motion design with a signature comedic flair, we built a visual teaser that captures the artist’s eccentric and vibrant personality. / Storyboard/ Creative Direction/ Art Direction/ Animation […]
The Greeting
2D / Collage / Originals Smart Diseños Original Production 2023 PROJECT The Greeting ABOUT THE PROJECT To announce a partnership with Café Royal in 2023, we created the unique artwork “The Greeting”—an original animation showcasing the challenge of crafting non-traditional animations for the Brazilian market. Have a sip. / Storyboard/ Creative Direction/ Art Direction/ Animation […]
Bitso – Manifesto
2D / Advertising / Motion Graphics Bitso 2025 PROJECT Bisto Manifesto ABOUT THE PROJECT For Bitso’s brand repositioning, we developed a visual narrative that reflects a modern, independent, and forward-looking spirit. Using elements like ASCII and 3D animation, we created a high-energy film that translates the brand’s digital DNA and evolution into motion. / Animation […]
Abra Sua Cabeça – Bem Bolado
2D / Collage / Mixed Media / Originals Bem Bolado 2024 PROJECT Abra Sua Cabeça ABOUT THE PROJECT To mark Bem Bolado’s repositioning, we led the visual direction for the “Abra Sua Cabeça” manifesto video featuring Clara Lima. Using a bold mixed-media blend of live-action, collage, and animation, we expanded the song’s narrative into a […]